How Much Does It Cost to Hire a Graphic Designer in the UK in 2026
2026-06-176 mins read

How Much Does It Cost to Hire a Graphic Designer in the UK in 2026

The common question UK businesses have, when they want to hire a graphic designer is “How much does it cost?”.

This shows us that although the research by Marq, State of Brand Consistency Report, tells us that brands with consistent design grow revenue 33% faster than those without, cost still factors heavily in the decision to hire a graphic designer.

Also there’s a lot of contradictory information on the internet, so most times you are left confused with more time wasted than before.

In this article, we’ll cover the base cost of hiring a graphic designer, cost ranges of hiring a graphic designer, factors to consider when hiring a graphic designer and the hiring options you have.

What is the Base Cost of Hiring a Graphic Designer in the UK (2026)?

The base cost of hiring a graphic designer in the UK varies widely online, which can be confusing for many businesses. The new minimum wage for anyone aged 21 and over in the UK, according to the government is £12.71.

With that in mind, we have created a table showing the base cost of hiring a graphic designer with 0 to 5+ years of experience.

Experience levelYears of experienceHourlyMonthly (approx.)Yearly (approx.)
Entry-level0 – 3 years£12.71 – £14.50£2,200 – £2,510£26,400 – £30,120
Mid-level3 – 5 years£14.50 – £16.50£2,510 – £2,860£30,120 – £34,320
Senior-level5+ years£16.50 – £19.00£2,860 – £3,290£34,320 – £39,520
Average graphic designer salary in the UK by experience level, based on a 40 hour working week.

For broader context, platforms like Jooble and Indeed show that the average salary for graphic designers in the UK typically ranges between £29,524 and £43,750 depending on experience and location, but these do not factor in the new minimum wage or the demand for raises that may come with other salaries above minimum wage.

What are the Additional Costs of Hiring a Graphic Designer?

Aside from the base pay, there are other costs that factor into hiring a full-time graphic designer:

  1. Employer National Insurance
    When you hire a graphic designer as an employee, you'll also need to pay Employer National Insurance contributions, which is 15% in 2026. This increases the total cost of employment beyond the designer's salary and should be included in your hiring budget.
  2. Auto Enrolment Pension
    UK employers are required to contribute to a workplace pension scheme for eligible employees. While the contributions may seem small, they are an ongoing cost that adds to the overall expense of hiring a designer.
  3. Paid Leave & Public Holidays
    UK full time employees are entitled to 28 days paid leave (including bank holidays). This means you pay your employees on these days where there’s no active output.
  4. Equipment and Software
    Graphic designers need access to reliable hardware and professional design software. Providing laptops, monitors, and software subscriptions adds to the overall cost of an in-house hire.
  5. Onboarding and Training
    New hires need time to learn your brand, processes, and workflows before becoming fully productive. This requires time and resources from managers and other team members.
  6. Recruitment or Job Board Fees
    Hiring a graphic designer often involves advertising vacancies, using job boards, or working with recruitment agencies. These costs can add up before the employee even starts working.

Here is what these additional costs typically add up to for a full time graphic designer:

Additional CostsEstimated Cost
Employer National Insurance£3,200 – £5,200
Auto Enrolment Pension£800 – £1,200
Paid Holiday Cover (28 days)£2,400 – £3,500
Equipment and Software£800 – £1,500
Onboarding and Training£500 – £2,000
Recruitment or Job Board Fees£1,000 – £3,000
Total Additional Costs£8,700 – £16,400
Additional employment costs UK businesses pay on top of a graphic designer's salary

What is the Total Cost?

Having covered the base pay and additional costs, the estimated total cost to hire a graphic designer in the UK in 2026 typically looks like this:

Experience LevelBase Annual SalaryTotal Additional CostsTotal Monthly CostTotal Annual Cost
0 – 3 years£26,400 – £30,200£8,700 – £12,800£2,920 – £3,550£35,100 – £42,920
3 – 5 years£30,120 – £34,320£9,600 – £14,400£3,310 – £4,060£39,720 – £48,720
5+ years£34,320 – £39,520£11,400 – £16,400 £3,810 – £4,660£45,720 – £55,920
Total cost of hiring a graphic designer in the UK in 2026, including salary and additional employment costs

Key Factors That Affect the Cost of Hiring a Graphic Designer

When hiring a graphic designer, there are several factors that come into play, like:

  1. Experience level
    Designers who are more experienced cost more because they bring a better understanding of design principles, have higher skills and a track record of delivering excellent work.
  2. Industry
    Some competitive industries like tech, finance, healthcare and luxury brands often pay more to get designers that can create designs that are both appealing and strategic.
  3. Location
    It costs higher to hire designers in cities with higher cost of living compared to hiring from a region with lower cost of living. But hiring remotely removes the geographical barrier and allows businesses access quality designers at lower prices from areas with lower cost of living.

Affordable Ways to Hire Graphic Design Support In UK

If you need a graphic designer urgently, but can’t afford to hire one full time, you should consider the options below:

  1. Hire Part-Time
    Hiring part-time gives you the flexibility to downscale and upscale based on how much work you need done, especially if it isn’t enough to warrant a full-time hire. Also, if your budget isn’t big enough to hire full-time, hiring part time is a great way to access professional graphic design for your business.
  2. Hire Interns
    Interns with a strong portfolio can provide graphic design support for your business at a lower cost than more experienced graphic designers since they are looking to build professional work experience. They could be entry level graphic designers, fresh graduates, or students.
  3. Hire Freelancers
    Freelance graphic designers are great for businesses that need one-off project support infrequently, but if your business requires regular support, you should consider other options as hiring freelance graphic designers can become expensive for you.
  4. Hire Offshore
    This is where many businesses are saving the most right now. You can partner with Arwana to hire experienced and dedicated remote graphic designer based overseas, at a fraction of the cost of hiring locally, with no recruitment fees and no long-term contracts.

Conclusion

Hiring a graphic designer in the UK is a great idea for businesses that want to look more professional and consistent across all platforms. With the details provided in this article, you should have a good idea of the total cost of hiring a graphic designer.

For small businesses with limited hiring budgets, your best bet is hiring interns, part-time, freelance or remote graphic designers, as they provide flexibility based on your budget and demand.

If that sounds like the right fit for your business, Arwana connects UK businesses with dedicated remote graphic designers from £699 a month.

Frequently Asked Questions

It depends on how often you need design work. Freelance graphic designers are usually more cost-effective for one-off projects or occasional support, while a full-time designer often provides better value if your business requires ongoing design work throughout the year. Hiring remotely is typically the most affordable option for both full-time and part-time support.

Most small businesses should budget between £35,000 and £56,000 per year for an in-house graphic designer once salary, taxes, pension contributions, software, equipment, and other employment costs are included.

While qualifications can be helpful, a designer’s portfolio, experience, creativity, and ability to solve business problems are often more important. Reviewing previous work is usually the best way to assess whether a designer is the right fit.

Hiring remotely can be a cost-effective option for businesses looking to reduce expenses without sacrificing quality. Many companies successfully hire skilled graphic designers remotely at significantly lower costs than hiring locally.

Almost every business can benefit from graphic design, but it is especially important for companies that rely on branding, marketing, social media, advertising, websites, presentations, or sales materials to attract and convert customers.

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